
Use case
Launch videos
Pick Launch video, drop in your screens and describe the moment. The assistant drafts the launch, and you swap in the price and the logo.
Templates: Product launch, App launch, Kiln promo
Describe the piece in a sentence, such as “a product launch with three cards that fan out, then a price that counts up”, and click Make it. Paraplex's AI assistant drafts it in a new file from real layers, materials, keyframes and camera moves in 3D. Keep it with Apply or drop it with Discard, then change anything by hand or in the same chat.
Start with a sentence. Add your files, a template, a design system and every format you need. Free to start, in your browser.




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It all starts on the Paraplex home page, before the editor opens: a sentence, the files you already have, a starting point and your formats.
Describe
Say what the piece is and how it should move. Pick a What is it? option for a starting sentence that never writes over yours.
Add
Files… for pictures, videos and notes, A folder… for all of it. Then pick a template, or none, and a design system.
Pick
16:9, 1:1, 4:5 and 9:16. Choose several and the piece is set up in each shape.
Keep
The assistant drafts in a new file. Apply keeps the draft, Discard drops it, and every change after that is one message away.
Most text-to-video tools hand back pixels: a clip you can generate again but can't open. Paraplex's text to animation builds a scene instead. The assistant adds and arranges layers, writes keyframes and camera moves, and sets materials with the same tools you use, more than 130 of them, so the draft is ordinary layers on an ordinary timeline.
Click any layer to change its words, color or timing, drag a keyframe, or swap glass for chrome. Nothing is baked in, and the piece exports exactly as the timeline plays it.
Want to restyle a finished scene instead? Render with AI runs it through an AI video model and keeps your motion.

A sentence is the brief, but you don't have to describe everything. Files… adds pictures, videos and notes to the request, A folder… adds everything in a folder, and pictures can go onto a match cut or in as layers of their own.
Pick a template to start from, or No template to let the AI start fresh, and choose a design system: one of your own brands, or one of Paraplex's five, such as Glass on black or Chrome studio. The assistant then builds with your colors, type and materials instead of guessing at them.
Not sure how to phrase it? What is it? offers Social media video, Match cut, Launch video, Long-form content, Data to video and Website hero. Each fills in a starting sentence, never over words you typed, and brings that kind of template to the top of the page.
Keep a brand in one place with design systems.
When a request could go more than one way, the assistant asks first, with its choices as buttons under the reply. After it builds, it renders the piece at up to six moments and looks at the frames, checking that everything sits in frame, the type is readable and the key moments land, then fixes what it finds.
For a bigger piece, switch on Director mode: the assistant writes a plan and a storyboard of stills for you to approve, then builds it section by section. Nothing it makes stays until you press Apply, and one undo takes back a whole applied turn.
How the assistant works, turn by turn: AI assistant.
Choose 16:9, 1:1, 4:5 or 9:16 before you click Make it, or several at once, and the piece is set up in each shape from the start. After that it's an ordinary Paraplex scene: add more formats as artboards beside the frame and choose how each one is framed.
Pieces run from a second up to an hour, at 10 to 120 fps. Export MP4 or WebM, free at 1080p and 30 fps with no watermark or up to 4K at 60 fps on Pro, or publish a live embed for your site.
More shapes from one scene: every aspect ratio.

Pick a template on the home page and your sentence becomes the change: your headline, your product, your numbers. Each of these lines up with a What is it? starting point.
Six starting points under What is it?
Start from any template, or none
MP4 or WebM, free at 1080p with no watermark
16:9, 1:1, 4:5 and 9:16 in one go
Built in your design system
Ordinary layers and keyframes you can edit
Checks its own frames before you Apply
Runs on Claude, or your own Anthropic key
Text to animation turns a written description into an animated piece. In Paraplex you describe it in a sentence on the home page and click Make it, and the AI assistant drafts it as real layers, materials, keyframes and camera moves in a 3D scene. You keep the draft with Apply or drop it with Discard, then edit it like any other file.
Open app.paraplex.ai and type what you want in the box on the home page, such as “a product launch with three cards that fan out, then a price that counts up”. Add pictures or a folder if you have them, pick a template, a design system and your formats, then click Make it. Press Apply to keep the draft, ask for changes in the same chat or edit by hand, and export.
No. Text-to-video models generate pixels, so changing one detail means generating the clip again. Paraplex builds a scene from ordinary layers and keyframes, so you change a word, a color or a camera move directly and everything else stays as it was. To restyle a finished scene with an AI video model, Paraplex has a separate tool, Render with AI.
Yes. Files… adds pictures, videos and notes to your request, and A folder… adds everything in a folder. Pictures can go onto a match cut or in as layers of their own, and whatever lands in the scene stays a layer you can move, crop and animate.
Yes. Choose a design system before you click Make it, one of your own brands or one of Paraplex's five built-in systems, and the assistant builds with its colors, fonts, text styles and materials, and follows its motion tokens when it animates.
16:9, 1:1, 4:5 and 9:16. Pick several before you click Make it and the piece is set up in each. Like any Paraplex scene, you can add more formats afterwards, such as Classic 4:3 or the App Store sizes, as artboards beside the frame.
Every part of it. What the assistant makes is ordinary layers and keyframes, so you can change it by hand in the editor or keep asking in the same chat. Each turn is a preview you Apply or Discard, and one undo takes back a whole applied turn, however much it built.
The assistant runs on Anthropic's Claude models. You choose the model and how much effort it spends from the pill beside the send button, and you can add your own Anthropic API key in your account so it runs on your own Anthropic account.
Yes. It's on every plan, including Free. Each draft and change uses your plan's Paraplex AI credits, or none if you add your own Anthropic API key. The free plan exports MP4 at 1080p and 30 fps with no watermark, and Pro adds exports up to 4K at 60 fps.
Type a sentence on the Paraplex home page and get a first draft made of layers you can keep, change and export, all in your browser.
Paraplex is a browser-based 3D motion design studio with an AI assistant that edits real layers and keyframes.
Data and explainers
Type a script, pick an ElevenLabs voice, and the voiceover lands on the timeline with captions timed word by word.
Templates: Whiteboard explainer, The AI ROI gap

Brand and social
Give a particle cloud your SVG logo and it flies together into the shape, or trim a stroke so the outline draws itself on.
Templates: Logo swarm, From a dot, Logo match cut

Brand and social
Vertical cuts with safe zones for TikTok, Reels and Shorts, captions timed to the voice, and your brand's design system applied in one step.
Templates: Match-cut stack, Kinetic stomp, Louder

Brand and social
One version per spreadsheet row: columns fill headlines, prices and photos by layer name, and Export all variants renders them in one job (Pro).
Templates: On sale, Product launch

Web and slides
Export an MP4 or WebM loop, or publish a live embed that plays in real time and answers hover, click and scroll.
Templates: Chrome & glass hero, Liquid metal hero, Bento hero

Web and slides
Export a 16:9 or 4:3 video for a slide, or a transparent WebM on Pro to sit over your own background.
Templates: Title slide, Number slide, Chart drop
Whatever the job, a project starts from words, from a finished template, or from the files you already have. All three open in the same editor, and you can mix them in one scene.
01
Type what you want on the home page and click Make it. The assistant builds the scene from real layers and keyframes, and you Apply or Discard what it made.
Describe a scene02
62 finished templates in 13 categories, each built for you to swap in your words, pictures, logo, colors, data, music, video or voice.
Browse templates in Paraplex03
Drop screenshots, recordings, GLB models or Lottie files on the canvas, paste an SVG from Figma or HTML and React as a live layer, or upload a CSV for a chart.
Start with a blank sceneWhatever the job, the same scene exports for every place it runs. Add formats as artboards beside your frame, let Responsive framing re-stack blocks for each shape, and pin your logo to its corner. Then export MP4, WebM, a GIF or a Lottie, or publish a live embed for your site.
Export to
5 shapes
16:9, 9:16, 1:1, 4:5 and 4:3, or a custom size
Safe zones for
4 feeds
TikTok, Reels, Shorts and the Instagram feed
Up to
4K at 60 fps
on Pro; free exports run to 1080p, no watermark

Landscape 16:9 · YouTube, slides and your site

Vertical 9:16 · Reels, Shorts & TikTok

Portrait 4:5 · feeds on Instagram, X and LinkedIn
Render needed · FR-03
Paraplex for
Every channel wants its own cut. Build one scene, reframe it for 16:9, 9:16, 1:1 and 4:5 with safe zones for each feed, and keep every version on brand with a design system.
Templates: Stat drop, Match-cut stack, The AI ROI gap

Render needed · FR-04
Paraplex for
Every client has a brand, and every brand has revisions. Keep each client's colors, fonts and motion as a design system, apply it in one step, and share a link for review.
Templates: Logo match cut, Logo swarm, Whiteboard explainer

Render needed · FR-05
Paraplex for
Motion that has to fit the code. Paste HTML, React or a GSAP timeline as a live layer that exports frame for frame, or ship a live embed your page fills in by layer name.
Templates: Glass list hero (website loop), Liquid metal hero, Bento hero
Keep colors, fonts, text styles, materials, scene looks and motion as a design system, and apply it to any scene at once.
Export MP4, WebM, GIF, PNG or Lottie, or publish an embed that plays in real time on your site and answers hover, click and scroll.
Answer.




Screenshot · one scene on four artboards
Not available yet. Two things are on the way for marketing teams. The first is posting finished pieces straight to your linked social accounts.
The second is a long-form YouTube workflow for 3D documentaries, educational videos and tutorials: an outline and research, a voiceover, B-roll and generated 3D scenes, edits timed to the narration with music, sound and titles, landscape and vertical renders for each platform, and titles, descriptions and hashtags written for each post. Both will be listed here when they ship.

Coming soon · Render needed · MK-05
Concept: one documentary, every platform
Still or 10 s loop · 16:9 · concept, labeled as one
White clay documentary frame on a black seamless: torn-paper labels, a Polaroid and an investigative board in soft overhead light, with a vertical cut of the same shot beside the landscape frame. No colored panels.
“Every client has a brand.”
Keep each client's colors, fonts, text styles, materials, scene looks and motion as its own design system in your Library, and apply it to any scene in one step. A client's kit exports as one file to share with a teammate.
“The revisions never end.”
Copy a shareable link that publishes the piece as a web page, then refresh it after each round while the address stays the same. Notes on the canvas never export, undo has no limit, and each project keeps a History of recent saves to restore.
“The volume keeps growing.”
Start from 70+ editable templates that each say what to swap in, or save any scene as a template of your own. Data variants make one version per spreadsheet row, and on Pro, Export all variants renders them in one job.
“Every channel wants its own size.”
Add 16:9, 9:16, 1:1, 4:5 or 4:3 as artboards beside the frame, each reframed for its shape, with safe zones for TikTok, Reels, Shorts and the Instagram feed. On Pro, one export renders every enabled format.
The client's own fonts, saved in the project
Light and dark themes, or a brand and sub-brand, in one palette
Beat detection, so cuts land on the drum hits
Notes on the canvas that never export
Transparent WebM and PNG sequences (Pro)
Live embeds the client's site fills in by layer name
AI images and 3D models from a sentence
Components that follow the master's edits

Screenshot · responsive artboards

Screenshot · one embed, filled by name two ways
Link layers to your palette and give each color a value per theme. Switch the embed's theme from your page and every linked layer follows, so the scene matches your site in light mode and in dark mode.
Bring the whole design system along, with its colors, fonts, text styles and materials, and apply it to any scene in one step.

Screenshot · your design systems
Code layers bring HTML, CSS, JavaScript or React into a scene, flat over the frame or as a card in 3D. In an embed they keep running and respond to the pointer, so a live counter or a slice of your product's UI can sit inside the 3D scene on your site.

Screenshot · a live HTML card in a 3D scene
Camera
Let viewers Orbit, Look around like a panorama, Walk with W A S D or two fingers on a phone, or keep the camera Fixed.
States
Idle loops, presses that play once and hold, and held poses, switched by clicks, the pointer, a delay or your page.
Keyboard
Every interactive layer gets a keyboard-focusable stand-in, so visitors can reach it with Tab and press it with Enter.
Reduced motion
Visitors who ask their device for less motion see the first frame held instead of the animation.

Screenshot · publishing a live embed




Render needed · SR-00
Record, stop, and it's already zoomed
10–12 s loop · 16:9 · MP4, WebM and poster
Screen capture of the editor: Menu › Record screen…, pick a tab, a few seconds of real work in a neutral grey web app (a menu opens, a field is typed in), Recording pill › Stop. Cut to the recording landing on its rounded card over the soft gradient and playing back with its automatic zooms. Interim: media hub still ui-still-screen-recording once uploaded.

Render needed · SR-02
Editing an automatic zoom on the timeline
8 s loop · 16:10 · MP4, WebM and poster
Screen capture: a recording's zoom keyframes selected on the timeline; drag one later, change Zoom strength from Medium to Close, scrub to show the new move. Neutral UI, no colored panels. Interim: media hub still ui-still-timeline.

Screenshot · a cursor path over a browser frame

Screenshot needed · RWA-01
An AI render as a layer in the editor
Still · 16:10 · media hub render-with-ai-editor
Real still exists: render-with-ai-editor-1600.jpg in the media hub (app.paraplex.ai/press/media#render-with-ai), showing the render as a layer. Upload it to Webflow Assets with the Designer open, then swap this placeholder for Media / Screenshot (16x10).
